First 100 Readers of This Blog Win Free Airfare for Two to Japan - No Hidden Catches! No Gimmicks! No Basis in Reality Whatsoever Either...*

"And, if you believe that..." the story goes...


"Dear winner! Congratulations! You've won $10,000!" At first you are surprised. Your heart skips a beat, then you read the fine print. It says,

"This could be you if you purchase over $250 of "Sports, Bikinis, Barbecue and Hiking Boots" magazine subscriptions over the next 6 months. As one lucky winner will...." Blah, blah, blah....

How many times has this happened to you? 

Your dreams dashed. Of course, it was too good to be true.


You know, in Japan, there is an old saying, "There's nothing scarier than something for free!"


Well you might remember a few months back the campaign announced in the Japanese media and all over the world about 10,000 people winning free airfare to Japan in a Japanese Government Tourism Bureau effort to support flagging numbers of tourists to Japan after the March Fukushima nuclear accident? Well the Japanese government was just kidding about the free vacation... (I reckon that you can deduce that I not the most dependable travel agent in the world either... Chuckle!)

Well, thank god I didn't write about that campaign when it was going on. Why? At the time, I thought something was fishy. Just like you thought something was fishy when you clicked to read this blogpost. Let me pat myself on the back and say that, in October of last year, at the time they announced this foolishness, my first thoughts were that the idea was waste of money; shouldn't we be spending that money on helping the people of Tohoku? What about the Fukushima disaster? And, with our finances in such disorder, where are we going to get this money from in the first place? I also thought, "Who's stupid idea was this?" 


Of course it is/was a stupid idea. A very stupid idea (too good to be true for anyone who "won" - and it was)... (No problem for the government idiots who thought of this... They aren't spending their own money. Why not?)  


But besides the practical concerns, think about the ineptitude: Talk about a BS contest! Imagine winning only to be told, "Oh yes, Mr. Something-or-other, congratulations but we were only kidding about the million dollars!"

The Wall Street Journal reports in Dream For Free Flights To Japan Over (article quotes highlighted in yellow, my snide remarks follow):


Back in October, Japan's national tourism agency floated a plan that seemed an ideal remedy to boost flagging visitor numbers in the wake of the March 11 disasters. 


What!? "..a plan that seemed an ideal remedy?!" What are the these people at Wall Street Journal smoking? Oh, yeah, I forgot. The Wall Street Journal are a bunch of big government wankers too. 


Free flights to Japan in 2012. A full 10,000 of them. 


Over flowing with cynicism: Cheap skates! I knew it! "Why stop at 10,000?" I said at the meeting, "Let's make it 100,000! No! A million, ten million! Free babies, bento and Banzai too!"


Now, as the country crunches through the detail of tight budget numbers for next year, the hope many had for visiting Japan in 2012 has evaporated into a pipe dream: There won't be any free flights next year, period. 


Well, duh. There ain't no Sanity Claus either.


The budget for them has not been approved. Whatever tourism authorities thought a good idea, Japan simply can't afford it, the government's budget planners have concluded. 


Evidence that more government planing will make our lives better!


The Tokyo-based Japan Tourism Agency didn't sugar-coat the decision in a statement on its website late Dec. 26: "The project titled 'Fly to Japan!' (to offer flight tickets to 10,000 foreigners with high potential to communicate Japan's attractions), which had been covered in a number of media in autumn this year, was not approved as a governmental draft budget of FY 2012."  


How about not sugar-coating a message to the Einsteins in the Japan Tourism Agency on their website by writing something like, "You're fired!"


Regular readers of this blog will know that I am extremely skeptical of any pronouncements by the Japanese government (or any government for that matter) and, at the time of this campaign's announcement, I remember thinking, "These clowns have a debt that is over 225% of GDP and now the March 11 earthquake, tsunami and Fukushima nuclear disaster to contend with. Where in the hell are they going to get the money to pay for this?"


Funny that.


Now, what do we who live in Japan and pay taxes for have to show for this idiocy? Well, I haven't any figures, but I know we spent lots of money on promotional items like posters, TV ads, and advertising in publications all over the world (besides the silly posters advertising this campaign that were hung in my local bar in Tokyo - go figure!) so we dumped at least a few hundred thousand dollars on that. Small change, right? No problem. Then, on top of that, we got this bad promotion (or good depending on how you look at it). 


These types of dumb government planned promotions are always a boondoggle. Let me recall a few for you that I remember:


In 1979, at the height of the trade wars with the USA, the Japanese government made stickers and posters and placed them all over Japan's train stations and in taxis. The stickers and posters said, "Import Now!" (as if the average Japanese housewife reads English and/or has any say as to whether or not pots and pans and textiles and steel are imported into Japan from the United States or not.  


Which is much like this campaign that I've seen at my local pub recently. The posters say, "Visit Japan!" I think, "Wow! What a brilliant idea! Promote visiting Japan to people who are already here! Saves them the airfare! Brilliant!"

This poster hangs in my favorite restaurant ... in Tokyo!

The next campaign that I remember Japan spending an exorbitant amount of money on was the Yokoso Japan campaign. Japan must have spent hundreds of millions of dollars on this campaign making videos that were shown (and viewed) a few hundred times on the Internet and seen on American and European TV at times like 5:00 am on a Sunday morning. In fact, I hosted the one about Hiroshima (even though I don't live there!). Uh, don't expect me to show you that one, it was embarrassing (many of the English subtitles were spelled incorrectly and lots of other problems):

Oh well, I suppose we can console ourselves by saying, "At least they tried..." I wish they'd try with their money and not mine next time. People might think I am complaining about the incompetent government, and I am. But, at least in canceling this dumb campaign, they made the right decision. Why in the hell should I have to pay for Joe Six-pack to visit Japan? Does he pay for me to go on vacation to his country?




*That's tue: This contest is a farce and not real... Just like the vacation to Japan contest was also. Sorry.

Vacation is a State of Mind - How to Get The Truly Wonderful Things in Life

"Vacation used to be a luxury, but in today's world it is a necessity." - Unknown 

Japan sure has a lot of holidays. I like that about Japan. I mean, who doesn't like holidays? "Holiday" means that it is time to spend away from work and with family. 


Too bad not enough people take advantage of that.


It's a Saturday and the start of a three-day weekend here in Japan. I hope that I can take this holiday and use it to rest more and spend more time with my son and other children.... 


I shouldn't say "hope. I should say, "I will." I must have the state of mind that "I do" and not "I hope." 


"I hope" is a pretty terrible business plan. 

Barbecuing trout that we caught fishing near Atsugi

This post is for you good folks with children. Everyone who has children thinks, "Our children grow up so fast." But I think, more often than not, that's where the thinking stops. We should add to that thinking, "How can I add to what little time I have left with these kids?" We must always remember to stop and smell the roses along the way.


My son is now 8-years-old. Why, just the other day, it seems, he was a baby.


Heck, it seems just like yesterday, he was born. I can remember it well. He was born at about 2:30 in the morning at a hospital in Tokyo. My wife's parents were both there. My son being born was a big deal for them as he is the first and only boy in the entire family. Everyone else has had girls. Being "number one son" is a very important and traditional role in Asian societies.


I remember after he was just born, for about the first two years of his life, I would take him in the stroller for walks everyday that wasn't too cold or raining and go to the park and back. It was about a one hour walk, round trip. Starting when he was 6 months old, until he was six-years-old, I would go to bed with him at night, every night, and we would read books together. I like to think that's why he is such an advanced reader. He had read the children's classic "Charlotte's Web" by the time he was 4 years old. I did that religiously until he entered into first grade.


Within three months of first grade, he was jumped up to second grade and his school work load increased and, with that, time with dad decreased. That was almost two years ago. Now, he is in 3rd grade at school. 


Everyone has memories like this about their kids too. 

My son and second daughter, Sheena

Now I look at him and I just sigh. He will soon be nine. He has his own iPad, computer, friends at school... He goes to Karate class, takes music and piano lessons and spends time with friends. Heck, he has an hour or more of homework every night and piano practice too! Sure, he still likes to spend time with mom and dad, but I know from experience that, from 4th grade, kids really start to spread their wings and will, little by little, stop spending so much time with mom and dad. 


Time goes by so fast.


One thing that I saw in his room last night that made me chuckle and remember my own experiences as a child and times with my own father, rest in peace, was a book that he had checked out from the school library. It was entitled "How to Beat Your Dad at Chess." I picked the book up and laughed. Surely, beating your dad at chess is a mountain to climb when you are a boy. Once you do it, you will see other mountains to climb. But this book shows that still dad is #1... But not for long. 

I write this blog post now because I want to stress to you fathers out there and remind you that, even though Christmas just ended and the New Year's Holidays are over, that doesn't mean that we should go back to "business as usual." Yes, of course we must work and feed our families, but isn't it also a good time to access what we have and to try to appreciate it more?

Isn't it a good time to slow down and to try to enjoy what we have while we have it?

Yesterday, I met a friend at the grocery store whom I hadn't seen for quite a while. We exchanged pleasantries and he asked about my work and I asked about his. The part of the conversation that really stuck in my mind was his final comment,

"At least we both have jobs. I know a lot of people who are out of work." Come to think of it, I reckon that I do too. We are lucky, we have jobs and we have families.

I know, though, far too many fathers who are chasing the all mighty dollar and exchanging their time with their families for money. I don't mean some of their time, I mean all of their time. I know fathers who are away from their families for months, even years. I think they have lost sight of the purpose of work. 

In Japan, we have what is called "Tanshin Funin." Father's are transferred away from their families and miss out on seeing their children grow up. I even know one family where the father lived away for over ten years! Does it surprise dear reader that, ultimately, those parents divorced?

I'd never do that. While I might transfer for a few months or maybe six, I quit I'd quit my job instead of living away from my family on a semi-permanent basis. Why? Heck, the kids are only children once. What is the price of missing out on seeing them and growing with them?

Of course, the example above is an extreme case, but how many of us dads leave for work from early in the morning and do not come home until after the kids are asleep and we do that six days a week? On Sundays, we are so dead tired that we sleep all day? How is that enjoying life and spending time with the kids? 

What do we work for? We work to feed and house our families so that they can be happy. How can a family truly be happy without the father around to enjoy all the fruits life gives us daily?

I have often written about how I write down my goals for life and for that day in my notebook. I do it religiously everyday. I have written before about that One Step to Becoming a Better Parent and More Successful in Life:

I write down my goals every day religiously in the morning when I wake up and, not only does doing so help me to achieve them, it also helps me to relax and stay much more focused through the day. Who doesn't want to stay more focused in this day and age when our "in-box" includes, for most people, several e-mail accounts that are constantly filling up as the day goes by and consistently altering our priorities? Add on an Internet world filled with Social Media like Facebook and Linkedin accounts to attend? Twitter is no longer for just sending messages to your friends, but it too, has been co-opted into the business world and your boss orders you to use them, or blogs and SNS, to get the company message out...

How in the world can anyone today get ahead of the pile in the "in-box"? Any person in their right mind would be stressed.

.....let me point out that writing down your goals and purposes is like having a sort of road map to where you want to go. When you write them down, they enter your subconsciousness and they cause your inner brain to focus upon the Law of Attraction. If you do not write down where you want to go — if you do not have a map — then how will you know where you are going?

I recently have started writing down two more things in my daily notes. I wouldn't call them "goals" necessarily, but in the effort to create the "Law of Attraction," I write them down to try to make sure they come true. Those two goals are:

1) Thank you god for all the wonderful things I have and all the truly wonderful things I am about to receive.

2) All my loved ones are healthy and prosper.

From today, I think I am again going to add something more:

3) I spend one hour today with my son playing a game or reading a book together.

Dads (and working moms) remember that family fun and spirit of Christmas you had the other day? Remember the warmth and feeling of "family" when you share time together? Isn't there a song that says, "I wish everyday could be like Christmas?" Of course, we have jobs to do and bills to pay, but remember over this weekend and at every chance you get with your kids to make those moments special. 

Like I said, I know everyone is busy, so lastly, here's a quick tip to help you:

Trying to spend more time with your kids is tough, but here's a simple way to do that better. Here is a good way to better the time that you do spend together and it's so simple, if even for only a few moments a day: 


Whenever your child talks to you give them your total attention; put down that newspaper or cellphone; Close the computer laptop. Look them straight in the eye and show complete interest in what they say when they are talking. Give your child your total self and complete undivided attention. Give them your all. Listen - really listen - to what your child has to say.

Show your child that you love them and respect them. As I wrote in Most Men Die With Regrets:

Share time now with your children because now isn't coming back ever again. Give your child a hug and spend time with them while you can.

The future is coming sooner than you can imagine. Don't kid yourself. No matter how much time you spend with your children, one day, you'll wish you had spent more. Do it now. 

Today is the start of a wonderful weekend. Start making great memories and spending more time with your children today.


NOTE: Lastly to help you more appreciate what we have, please enjoy this wonderful short video sent to me by my dear friend Paul Kitabayashi. It brought a tear to my eye.

Have a wonderful weekend!

Benefits of Blogging: I Made $400 Extra in Guam While on Vacation!

There are so many benefits of blogging that can profit you both spiritually as well as financially... But, as with many things in life, you've got to stick with it. 


Lord knows how many times I've wanted to quit writing for blogs. But, for better or worse, I've stuck with it. Now, I think if I quit, I'd wind up feeling like I lost a friend.

My blogging: The early years

Today, I want to give you an example of how blogging, for me, has done many great things for my well being (my maturity) and for my pocketbook. Besides making money, blogging has helped me to become a more patient and wiser person. I think blogging is a sort of therapy for the savage mind. It's worked wonders for me and it has made me money. Yes, folks. It's true: I have made lots of money with this particular blog you are reading right here and I allow no advertising on it. I'm not sure that it is possible to make any money from a blog that has pop-up ads, unless, of course, you get a few million readers a day. This blog has made me money because of what I write about and the wonderful people it has helped me to meet.  


I have been writing this Marketing Japan blog now for just over 1.5 years. In that short time, I have surpassed 850,000 reads (thank you!) At this rate, I expect to surpass 1 million reads by the third week of February or so. Besides this blog, I have also been writing blog posts for Lew Rockwell (LRC) since 2004. At Lew Rockwell, I am in the top 10 most published writers with almost 250 articles. Lew tells me that a popular article on LRC will get over 1.5 reads. In 2005, I had the #2 most read article on that blog. 


In this time, and over these nearly eight years, blogging has helped me to grow as a writer and as a person and has helped me to meet a great many wonderful people. It has also gained attention for me and my work, and has had the unintended consequence of having people ask me for advice or even getting me paid consultation work for their businesses. Many of those requests  (for advice) I rejected because I felt that I wasn't expert enough on the subject. In those cases, I introduced someone else who could help better than I.


But whether I do the job directly and get paid, or I help someone or help my friends, then there's enough reward in that for everyone.  


I'd estimate that, in 2009 ~ 2010, beginning with experience and information contained in this blog, I earned approximately $2000 a month in consultation and marketing and promotional fees.... I also got a consultation job for one friend and full time employment for another. Of course, in my case, I had to do a lot of work and go to many meetings and come up with marketing ideas, but that's not so bad for a part time job whereby I set the hours and come and go as I please.

Vacation in heaven? Guam! Yep. Only 3 hours by plane from Japan 

Besides the above, interestingly, I also "earned" $400 while I was on vacation in Guam the other day! Seriously! Pretty wild, eh? Well, here's what happened: 


At the end of December, I took my son, my wife and her parents and her sister to Guam for a family vacation. The in-laws are getting on in years and, as in-laws are wont to do, they keep saying that they want to go on "one last vacation together with the whole family before we die." (I think many people have relatives like this. They, like my in-laws, have been saying this sort of stuff for years... I wonder where we'll go for our "last vacation together" next year? Anyway...)


We went to stay at a very nice hotel in Guam (that I promised the hotel manager I would write about and I will soon). The hotel had connecting rooms and their own golf course. This is a great hotel and the rooms were large, clean, well-kept and a bargain at $200 dollars a night - don't forget that this was at Christmas time so prices that low at such a fine hotel are unbelievable! 

They even have Santa Claus in Guam

We choose this particular hotel because it was the in-laws wish was that they could go golfing together everyday. My wife and her sister would go shopping everyday and that left me to go play in the water park with my son. Get it? The parents golf, ladies shop, I babysit.... So much for "spending our last vacation together"! It was ok. I'd rather spend eight hours a day in the pool anyway because I don't like golfing and I really don't like shopping at boutiques.


We checked into the hotel and everyone went to their rooms. Our plan was to stay at this hotel for seven nights. Like I said, this vacation was paid for by me so everyone was my guest. Unbeknownst to me, the air conditioner in my in-laws room was broken. Since they are old people and I was paying for it, they didn't say anything about it at all. I didn't find out about the broken air conditioner until the forth morning at the hotel. I walked into their room and it was baking!


I asked my in laws why they didn't turn on the air conditioner and then they told me it didn't work. I checked it and sure enough, it was broken. I was a bit upset and asked them why they didn't tell me sooner. They said that they didn't want to complain and, if they did, they thought it would hurt my feelings.


Bless their hearts. I understand. They know I was paying for the vacation and they probably think I this hotel was the best I afford so they didn't want to make me feel bad about the accomodations. Old people are like that, I guess. Especially old Japanese folks who have rarely travelled outside of Japan; they don't know what to expect. I told them that I was going to complain to the manager about it and demand a room change and a discount. They told me not to complain. But I insisted that I had to. Heck, for all I know the hotel didn't know the cooler was broken.


From past experience, reading books (and experiences with this blog and dealing with comments and people) I have learned that getting angry is not a good negotiating tactic. I calmed myself and went down to the lobby to see the manager to make a business negotiation.


When I got there I met the manager. He was a very nice man named John. I explained the situation. John promised me that he'd look into it and switch the rooms immediately. I also asked for some satisfaction and a discount. He told me that he'd have to inquire to the sales division (understandable, this is a huge and famous hotel) so he'd get back to me later on.

View from our hotel room at Onward Beach Hotel. Fabulous!

When I met John again, he arranged the room transfer and, for that, I was happy. But, he said, that the sales department did not approve of a discount because we should have told them sooner. Yes, that's true. But I also explained to him about the in-laws and the "how's" and "what for's" and why they didn't tell me. They didn't tell me because they knew I was paying and probably thought that this was the best I could afford and if they complained, I'd feel bad. Fair enough, I figured. I can understand how older folks think. John agreed with me.


Even though he agreed, he said that it would be really tough to get the sales department to change their mind. We went back and forth a bit and I felt myself getting a bit hot under the collar.


That's when I pulled out my ace-in-the hole. I told John that I was a blogger and that I blogged for one of the most famous political and social commentary blogs in the world: Lew Rockwell and I also write this blog. I didn't have a business card, but, as I have written before in how to market yourself in Internet and Social Media? Get a Great Name, that having a great and easily memorable and unique name is critical.


I said to John,


"Listen John, I don't want to fight or hassle with you, but not getting even a bit of satisfaction in the form of a discount for the room isn't good enough. Now, when we reserved the room, we reserved a room with all the amenities and that includes an air conditioner that works. Please, I need more cooperation from you guys. You don't know who I am but I am a sort of well-known blogger. Please go to Google and search "Mike Tokyo." That's me at #1 or #2. I write for one of the most famous blogs in the world. Now, I don't want to write a bad review about this hotel. In fact, everything except this broken air conditioner has been just fine. And I'm not asking for something outrageous. Just some satisfaction. But if your sales doesn't want to make me happy, then you will lose a customer and I will write about this.... Because, well, because I am being forced to pay for something that wasn't as advertised and that's bad business. So please go back and ask again."


John said he understood. He looked me in the eye and shook my hand. With that, I walked off and we agreed to talk again the next morning.

The next morning, when I saw John, he smiled broadly at me. He told me that he was a big fan of Ron Paul and Lew Rockwell!!! He said he told the top director of the hotel about my case and they both agreed to cut the first four nights rate from $200 a night to $100 a night! I was so pleased. I was also so impressed that John was that kind of go-getter aim-to-please type of guy. He didn't have to go bat for me like that. But he did. He always has my business from now on. I like that sort of attitude.


What a diamond in the rough John is!


Actually, though, besides being happy, I was stunned. At first I thought John  meant that he was cutting $25 a night off the price, for a total of $100 and that would have been good enough for me, but they cut the price in half! $100 a night! Wow! That's $400 in my pocket right there! And all because I have a big mouth and I blog.

My wife was so happy too. Not only did we get a $400 discount, but they moved her parents into a bridal suite that was twice the size of the former room. Heck, the bathroom and shower in the bridal suite was the size of my dining room back home in Japan! When I saw the room, I thought, "Wow! This is really classy! These guys know how to treat customers!" What a wonderful place to take that someone special in your life for a honeymoon, anniversary, or just for vacation. 


I knew it! I blew it. I should have told my in-laws to take my room and we'd sacrifice by taking the bridal suite. Serves me right for not being more sneaky. Ahem!


Anyhow, the verdict is in for me: Blogging pays... Doing it consistently pays much better.

Onward Beach Resort, Guam. Highly recommended. http://www.onwardguam.com/hotel/en/

NOTE: The hotel we stayed in in Guam was the Onward Beach Resort. We have been to Guam now six times. We have stayed in the Nikko Hotel, the Hilton, Plaza Hotel and few others whose names escape me, but, for overall room quality, food, service and pleasant experience, Onward Beach Resort has been, by far, the best experience we've had in Guam. We will be staying there again next time.... If you go there, tell the manager, John, that I sent you. (Oh, and John, don't worry... I won't be asking for a discount again!)